The Jeans You Can Want To Wear All Day
Made with stretchy breathable fabric that is comfortable for all day wear.
What Makes Us Different?
Just a few of the many reasons below
Comfort
Our #1 Client Feedback
"These are the most
comfortable jeans I've owned"
Craftsmanship
• Handcrafted Jeans
• Superiority in
Laundry Finishing
Fair Value
Premium at a Fair Price
Don’t overpay for inefficiencies
in the supply chain
Available in Three Fresh Fits
Skinny, slim & Straight
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Straight Mercer Jeans
- Regular price
- Dhs. 480 AED Light Khaki
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AED | Light Khaki - Sale price
- Dhs. 480 AED AED Light Khaki
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Straight Stone Jeans
- Regular price
- Dhs. 480 AED Light Gray
-
AED | Light Gray - Sale price
- Dhs. 480 AED AED Light Gray
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Men's Straight
MID-RISE WITH ZIPPER FLY
Shop All Straight
STRAIGHT THROUGH HIP AND
THIGH STRAIGHT LEG FROM
KNEE TO OPENING
17” LEG OPENING -
Straight Crosby Jeans
- Regular price
- Dhs. 480 AED Medium/Dark Blue
-
AED | Medium/Dark Blue - Sale price
- Dhs. 480 AED AED Medium/Dark Blue
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Men's Slim
MID-RISE WITH ZIPPER FLY
Shop All Slim
STRAIGHT THROUGH HIP
SLIM THROUGH THIGH
15 ½” LEG OPENING -
Slim Stone Jeans
- Regular price
- Dhs. 480 AED Medium Gray
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AED | Medium Gray - Sale price
- Dhs. 480 AED AED Medium Gray
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Slim Crosby Jeans
- Regular price
- Dhs. 440 AED Medium/Dark Blue
-
AED | Medium/Dark Blue - Sale price
- Dhs. 440 AED AED Medium/Dark Blue
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Slim Mosco Jeans
- Regular price
- Dhs. 400 AED Medium Blue
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AED | Medium Blue - Sale price
- Dhs. 400 AED AED Medium Blue
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Skinny Mercer Jeans
- Regular price
- Dhs. 240 AED Light Gray
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Dhs. 480 AED | Light Gray - Sale price
- Dhs. 240 AED Dhs. 480 AED Light Gray
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Skinny Crosby Jeans
- Regular price
- Dhs. 385 AED Medium/Dark Blue
-
Dhs. 480 AED | Medium/Dark Blue - Sale price
- Dhs. 385 AED Dhs. 480 AED Medium/Dark Blue
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Men's Skinny
MID-RISE WITH ZIPPER FLY
Shop All Skinny
SKINNY FROM HIP TO HEM
TAPERED LEG
13 ½” LEG OPENING -
Skinny Wooster Jeans
- Regular price
- Dhs. 340 AED Light/Medium Blue
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Dhs. 480 AED | Light/Medium Blue - Sale price
- Dhs. 340 AED Dhs. 480 AED Light/Medium Blue
Meet The Founder
Alejandro Chahin has spent most of his life with denim. His family started a denim manufacturing facility in Honduras, where he grew up, and at young age he began mastering every process that goes into the art of jean making. Coming from this background and then living in fashion forward New York, it quickly became apparent to him that there was a price inefficiency in the marketplace, but a strong desire for a great product. That's when he decided to turn the price-to-quality paradigm upside down and deliver premium jeans at a fair price.
Heritage
Over 30 years of denim expertise is applied in every pair of our handcrafted jeans. With our family owned facility we control the entire manufacturing process. Being vertically integrated leads to better quality, elimination of waste - and ultimately better pricing. Our artisans have been honing their denim skills for decades, and this is evident the second you put on your first pair.